The Importance of a Digital Hi-Res Color Photo

Your Monthly DIY PR Tip from Mike Farley

This Article Originally Published August 2007

By Mike Farley, Michael J. Media Group

Gone are the days of glossy 8x10 black and white band photos, except to take on the road and sign autographs with, or to hang in bars they have played in for prosperity and bragging rights. But for PR purposes, it's more important to have good quality digital photos in your arsenal. That's what magazines, newspapers, and even online sources need to place a picture of you alongside any editorial copy.

But it goes beyond that. Here are some tips to make sure you are making it easy to have your photo get in front of as many of your fans and would-be fans as possible: